South Coast Web is happy to announce that we are now providing SEO for companies in the Poole area. Due to the continued success of our web design and development team we are happy to be in a position where we can extend our services but still keep all the qualities that makes us who we are. Our basic SEO Poole packages start from only £150.00 + VAT.
The world wide web has gone from strength to strength and this has led to millions of companies creating an online presence to get customers visiting their website through popular search engines. A 2012 survey, created by Yelp, found that 85% of consumers use the internet to find local businesses*.
But as the years have gone by the competition has increased and we are now at a stage where people need to bring in an element of Search Engine Optimisation if they are ever to be found by a customer.
It is the act of optimising a website for a search engine with the end goal being that the site would rank higher in search results and this would lead to more customers visiting a site, this is a brief overview and many elements must be considered to an effective search engine marketing campaign.
Let’s move onto the specifics and certain ranking factors which play a large role in increasing the online visibility of your website.
Onsite refers to elements that appear both on the website you are trying to rank and also individual pages that will be what actually rank on the SERP’s. There are various technical and non-technical factors that come into play here which all have an impact on the page you wish to rank.
Here is a brief version of the checklist we run through every site and page to make sure they are perfectly optimised for the target search phrase:
Offsite optimisation can be just as important as onsite, however there are typically a lot fewer elements to it.
Again here is a brief checklist that we will run through on your site to make sure you are perfectly optimised to rank for your target search phrases:
This is arguably the largest checklist which we run through with every client, the reason for that is quite simply that it’s a can of worms. No site is every technically perfect as there are just simple too many things which could go wrong.
However there are a few crucial SEO checks that we run through to make sure that your site is up to the current Google Webmaster Guidelines:
Our business ethos has always been to be transparent, this is why on our SEO services page we have listed the pricing structure we have created and what you can expect to receive.
But nothing is set in stone and if we feel focusing on a specific element of SEO will be beneficial to your site then we will say so and change our pricing structure to make sure you get the best value for money.
One of our advantages over other companies is that we are based in Poole which gives us the ability to provide an SEO consultancy service which is also described in full detail on our SEO page.
This is the most important stage of the whole process because it creates a foundation for all work that we do. Without this stage it would also be difficult to discover any issues with the site and if it is being held back by an algorithm or has a manual action against it.
Once the initial site analysis has been completed we will then create a plan of action tailored to your site and what it needs to generate more revenue for your business. We are always on time with any deadlines set and can change our work to your requirements if need be.
This is where the world of SEO starts to get exciting, well for us at least. Once the plan of action has been agreed by both parties we then begin working our magic by implementing various on-site and off-site practices that are all part of the search engine optimisation service.
*Cited statistics from reliable sites: